Reading with the algorithm

Georgi Gospodinov has an enviable light touch as a writer. Reading his novel Time Shelter I was delighted by his description of temporary havens from years gone by - havens initially designed as a comfort for those suffering from dementia. In Gospodinov's fictional world the idea becomes so popular and so contagious that it extends to whole cities and then eventually whole countries. Under referendum-like conditions, citizens then vote to remain or return to earlier times. It's an engaging and thought-provoking political satire. But it also encourages deeper reflection on personal and cultural memory, on identity and the meanings of nationality. After I'd put Time Shelter down almost straight away I picked up Sanak Hiiragi's Lantern of Lost Memories, which is a very different sort of book, a different kind of writing, but equally engaging in its own way. The coincidence of choosing two novels that explored the theme of time and memory struck me as odd, despite the fact that it's a common literary trope. Of course you could develop a whole reading list on that theme - one that for me would have to include Proust, Powell's Dance to the Music of Time, and Yoko Agawa's charming novella The Housekeeper and the Professor. It's not surprising that time and the novel is a well-worn theme, and scholarship still looks back to Bakhtin's essays on the subject for inspiration. Yet despite knowing that this is a recurrent trope, it surprised me to read two such well-matched books. It was only later when I remembered that I'd looked for Time Shelter on Amazon, shortly after reading a review of it in the London Review of Books. It was the Amazon algorithm that had recommended the Hiiragi book to me. Thank you Amazon, but it pulled me up short. I'm continually realising that I don't enjoy as much agency as I think I do. I'm under the influence. Of course there's upbringing and education. In fact there's all those forces that formed me as a reader, and a particular kind of reader at that. I'm influenced by all sorts of social, cultural and political forces that manifest in all sorts of ways (taking out a subscription to the London Review of Books is just one small example of this). I'm influenced to follow up on Gospodinov, and then I'm influenced by the algorithm! All in all I'm caught up in, influenced or even produced by, a condensation of heterogeneous forces, algorithms included. We know how algorithms influence us, how they nudge us in different directions, influence what we think is important - what we buy, where we go and how we get there as well as what we watch and what we read. I used to argue strongly for the importance of having a community of readers - peers, colleagues, friends and family - in fact all of the wider social network is worth considering. And these are still so important, but there are wider forces at play, too. Now technologies are beginning to play an important role as well. Perhaps non-human factors have always been there, but the development of algorithms and AI signals an enhanced technological participation in how we experience the world. I read with the algorithm.