Sunday, March 09, 2008


I was interviewed by Kate Spicer for the Sunday Times on Friday about the feminization of the internet through social networking. OK, so I didn’t get a mention (I’m all right about that), but I still think that the article does a good job of capturing current trends. The main message for me is that although girls and young women seem to be the most prolific producers and consumers this doesn’t translate into financial gain or industry success. This is an interesting aspect of Web 2.0 – it provides a platform for publishing, but the hidden publishers are the one’s who really profit. The rest of us just produce and consume the content.

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